“Jersey Shore” star Michael Sorrentino, also known as “The Situation,” took $25,000 from clothing company Serious Pimp, but refused to wear the company’s clothes on the TV show under a “co-branding” agreement, Serious Pimp claims in Orange County Court.
Serious Pimp claims it gave the former fitness trainer and underwear model the right to approve a line of t-shirts, but he never gave it a thumbs-up, or down. Instead, Serious Pimp says, he walked away with $25,000 in profit advances.
Also named as defendants are Sorrentino’s agent, MPS Entertainment, and legal counsel, Bonfiglio & Asterita, both of whom were later added as beneficiaries in the contract.
“Certain misconduct by MPS and Bonfiglio during their time as beneficiaries to the agreement further caused, accelerated, encouraged and solicited The Situation to breach the agreement,” Serious Pimp (SP) claims. “This conduct included, among other things, MPS’s and Bonfiglio’s false representations to The Situation that SP was not involved in any actual development of the branded products and that SP did not have a comprehensive sales plan in place to market such branded products.”
Serious Pimp sued for breach of contract, fraud and intentional interference with prospective economic advantage. It seeks to rescind the contract and recoup its money, plus damages.
Nada Alnajafi, of Pivotal IP in Santa Monica, Calif., Vito Torchia Jr., Deron Colby and Sasan Behnood, of Brookstone Law in Newport Beach, Calif. are representing Serious Pimp.
Source: http://www.entlawdigest.com/
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